Market Wise Inc.
8703 Chippendale Ct.
Annandale, VA 22003
703-425-0299
www.marketwise.net
Web Site Redesign Questionnaire
Market
Wise Inc.
If you are looking for a web site redesign questionnaire, it’s further down the page.
Redesigning a web site takes a lot of time. Get it right from the start. Avoid the headache and hassle of discovering, after you launch your new site, that you missed an important step.
Here are a few key tips to make sure you get a new web site that works for you.
Tip 1 for Web Site Redesign:
Buy this book and learn to harvest the true nuggets hidden in your current web site’s traffic stats.
Before you redesign your web site, get this book.
Web Analytics 2.0
If are managing the redesign of a web site, you really must understand how visitors interact with your web site. Web Analytics 2.0 gives you a solid foundation to make smart decisions about your redesign project.
Read this book and take full advantage of every ounce of data about your current web site's visitors. Use this information to see the critical changes you must make to build a successful new web site.
You will also discover how to find valuable nuggets after you go live with your new site. You'll see how to set and measure goals.
The book also gives you a CD, including a usability checklist for your new web site’s design. This tool will be invaluable for your design team.
Tip 2 for Web Site Redesign:
Survey your current website visitors to get their feedback on your site.
If you do not have a customer survey system on your current web site, we recommend FormSpring
We have used FormSpring for years. The form on this page uses FormSpring.
This easy-to-use system requires no-programming skills to start building surveys right away. You can create a short simple survey or an extensive multi-part survey. With FormSpring, you can easily add a survey form directly to your web site. Or, host the form remotely on FormSpring. You can even share the survey’s results with all members of your team through a secure-online system.
To learn more about FormSpring’s Free Trial and create a Survey in minutes, click here.
Note: If you sign-up with FormSpring, we can send you a free copy of a FormSpring-formated survey we use to gather feedback from web site visitors.
Tip 3 for Web Site Redesign:
Analyze your competitors' online presence.
Discover all you can about your competitors' online successes.
Determine answers to key questions such as:
What keywords drive the most traffic your competitors’ web sites?
How do your competitors rank on important keywords?
What sites are linking to your competitors' web sites?
If you need assistance in researching your competitors’ online successes, send an email to: Research(at) marketwise (dot) net.
Tip 4 for Website Redesign:
Set clear goals for your new website.
After you have reviewed the stats on your current website visitors; surveyed your visitors and/or customers; and researched your competitors, you are ready to set specific
goals for your website redesign.
Goals for your redesigned website could include:
to increase your revenue
to generate more sales leads
to reduce your costs
to improve customer loyalty and satisfaction, etc.
