1. Design Objectives

What are your objectives for your Web site? Select all that apply:
To establish a Web presence and credibility
To generate leads for new business
To sell a product or service
To improve customer (or member) service
To keep existing customers (or members) informed
To make product information available and save money in the process
To make price information available to customers or suppliers
As a means of company communication
To provide a community service
To advocate a cause or position
To attract visitors and sell advertising
Other:

What actions do you want people to take when they visit your site?

What type of image do you want to communicate? Select all that apply:
Conservative Corporate Eye-catching Warm Useful
Cool Friendly Hi-energy Hi-tech Family Soft
Pastel Academic Funny International Intellectual
Other:

Describe in a sentence the emotion you want to communicate.

Will your site's viewers want to print the pages from your site? Yes No

Will you collect information from your visitors? Yes No
If yes, what is the purpose of collecting this information?

2. Site Content

What things have you seen on other sites that you would like to see on your redesigned Web site? (Supply URLs with descriptions, if available)

Do you have any graphics etc. you would like us to use? Yes No

What three sites would you like to model your site after? (Supply the URLs)
1. 2. 3.

Do you have brochures or other information that would help us understand the information you want to convey on your site?
Yes No

What kind of sections do you want? Select all that apply:

Services info Products info Online store Clients/portfolio Sitemap	What's New News About your company FAQ's Employment
Other:

What kind of components do you want? Select all that apply:

Search Feedback form Info request form Discussion forum Flash	Survey/Poll Guestbook Database Links	Banner ads Site promotion Site statistics Audio
Other:

How many pages do you want on your site?

Do you need help with content creation? Yes No

Do you want custom graphics? Yes No

Do you want animated graphics? Yes No

3. Promotion

How important is it to you to get a high ranking on Yahoo, Alta Vista or other big search engines? Select one: Not very important Somewhat important Extremely important

How aggressively do you want to promote your site to search engines? Select one: Very aggressively Somewhat aggressively Not at all

How will you measure the success of your site? (such as no. of viewers/orders/new members, etc.)

Please list 5 keywords that you think your potential visitors will enter into a search engine like Yahoo while searching for a site like yours. (If your site is large then provide 3 categories with 5 keywords each.)
1. 2. 3. 4. 5.

After your site is completed, would you be interested in having us monitor the site statistics and make changes to the keywords in your pages for 3 to 12 months to improve traffic to your site?
Yes No Maybe

By what date would you like to launch your site?

4. Maintenance

How often do you want to make changes to your Web site? Choose one: Every day Weekly Monthly Yearly Not at all

Will you need someone to update your site? Yes No

5. About Yourself

Please indicate the budget you had in mind for your Web site.

How would you rate your Web development abilities and understanding? Choose one: Excellent Good Average Poor

How many people from your company will be involved in the design process?

Indicate the person who will approve and manage your Web site design project.
Name:
E-mail:
Phone:

6. Your Profile

Name:
Company:
Title:
Address:
Phone:
Fax:
E-mail:
Type of business:
Present URL:
Type of server used: Select one: Unix NT Other Don't know